Market research, budget and Mediaplan

Time flies! We analyzed the competitive projects and their actions, found out about market trends and the local market, so that we could determine the level of initial prices for Hotel Atrium. Right after that, we started working on the operating budget, which will be a guide for the implementation of complex strategies and taking important decisions. Thank to the meticulous planning of all activities and putting them together into a schedule of events nothing can surprise us and stand on the way to be relentless and determined in pursuing our goals.

After gathering information on potential customers of the local market and after creating the budget, we could begin to create a media plan. We have prepared a detailed project and advertising campaign schedule. Thank to them, the hotel will be in minds of a wide range of potential visitors before we even open its door to them.